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 December 2012


Register Today for the Early Bird Rate
AMCHP Annual Conference Training Institute
General Sessions
Affiliated Sessions
March of Dimes Mini-March for Babies - NEW!
Professional Coaching - NEW! 
Congressional Reception - NEW!
Hotel Information
Become an Exhibitor Sponsor

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Early bird rates will be in effect through Jan. 11. View rates and more information about registration here.

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Peruse the AMCHP conference Schedule-at-a-Glance by clicking

You can now download the AMCHP conference brochure here.

Conference Session Schedule and Information now available! Click here to view.

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The AMCHP Annual Conference Training Institute offers a rich program of skills-building sessions starting on Saturday, Feb. 9. Sunday afternoon will kick-off the first general session, launching two and a half days of education, motivation, and interaction. Preregistration will be required for all Training Institute sessions to guarantee entry! You can preregister for Training Institute Events when you register for the conference.

AMCHP strives to continue improving the weekend conference program so you can take advantage of your time with us, making your time away from the home and office worthwhile. AMCHP will offer a wide selection of intensive three-hour skill-building trainings, listed below:

Skills-Building Trainings

The following skills-building trainings will be offered (titles and schedule tentative):

Saturday, Feb. 9, 9:00 a.m. to noon

  • Professional Development Tools for MCH Leadership in Challenging Times
  • Communicating the Value of Preconception Health to Illustrate a Return on Investment
  •  Painless Practical Principles of Evaluation for Community-based Projects: Collecting and Using Data for Quality Improvement and Generating Project Support
  • Medicaid and the Children's Health Insurance Program 101 for MCH Leaders:
  • The Family-Centered Care Assessment: A Tool for Quality Improvement

Saturday, Feb. 9, 1:00 to 4:30 p.m.

  •  MCH 3.0--Advancing the MCH Vision
  • Ease of Use of Services for Latino Families with CSHCN: Lessons Learned from 5 states
  •  Brief Tobacco Intervention Skills Certification For Pregnant and Postpartum Women
  • Using Entrepreneurial and INtrepreneurial Skills in MCH Systems Building
  • A Life Course Perspective on Injury Prevention: From Babies to Grannies and Back Again

Sunday, Feb. 10, 9:00 a.m. to noon

  • Building a Strong MCH Foundation to Weather Storms: Skills-building in Reproductive Health Preparedness Science
  •  Marketing Your MCH Block Grant to Gather Meaningful Input from Stakeholders
  • Selecting the “Right” Program: Using Systematic Reviews to Identify Effective Programs
  • Optimizing Health Reform to Improve Maternal and Infant Health Outcomes

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The conference program will be punctuated by the following energizing, cross-cutting general sessions:

Sunday, Feb. 10, 3:15 p.m. to 5:45 p.m.

Welcome, John C. MacQueen Memorial Lecture, and Recognizing Excellence & Leadership General Session

Supported by:
Welcome to AMCHP 2013! The first general session of the conference will include welcoming remarks from key AMCHP leaders and our partners from the Maternal and Child Health Bureau and Centers for Disease Control and Prevention. Join us to learn more about what is happening here in Washington, DC, what might be coming for MCH programs in the future, and the activities of our federal partners. We will also enjoy a performance by CityDance DREAM, a DC nonprofit group that empowers young people to harness the power of their dreams using dance to foster teamwork, community engagement and instill confidence. AMCHP will present the John C. MacQueen Memorial Lecture Award to Ruth Lubic and Linda Randolph of the DC Development Families Center and recognize excellence in MCH leadership. Drs. Lubic and Randolph will share their experience building the comprehensive, innovative, community-focused, and award winning Developing Families Center here in Washington, DC. Dominique Dawes

Following the award presentations and MacQueen lecture, hear from Olympic champions Dominique Dawes and David Boudia and enjoy the chance to meet our special guests at the reception immediately following. This is an afternoon that is not to be missed!

Advancing the MCH Vision by Learning from Leaders David Boudia
Going for Gold: What MCH Leaders can Learn from Olympic Champions
This lively and inspiring conversation is a chance to learn from two of our nation’s top athletes. Join us as we discuss what makes a leader, how to overcome adversity, and what it means to “go for gold” as we advance our work in maternal and child health.



CityDance DREAM
Each year CityDance DREAM empowers over 150 Washington-area students to discover and harness the power of their dreams through a unique curriculum that is built upon the principles of Positive Youth Development, which emphasizes focusing on youths’ strengths to build the skills necessary for their future success. DREAM instructors use this practice to engage students with dance in order to foster teamwork, community engagement and instill confidence in their ability to succeed. This performance will inspire and delight as we work together to advance the MCH vision.

Monday, Feb. 11, 10:00 a.m. to 11:30 a.m.

Mini-Plenary Thought Leader Sessions
New for 2013! Choose from one of three general sessions based on our Conference themes of Leadership, Quality, and Action and hear from national experts working to advance the MCH vision.

Leadership Mini-Plenary
The Shoemaker’s Children or Leading in Times of Change: What Resilient MCH Leaders Need to Know
MCH professionals are working in times of constant change while still holding fast to the shared vision of healthy children, healthy families, and healthy communities. How can we as leaders do our work within the ever shifting environment of funding, politics, program deliverables, and an increasingly fast paced workplace? This plenary will focus on resilience – a universal quality of effective leaders. Dr. Donald Sutton, organizational psychologist and public health practitioner, will use the adage of the The Shoemaker’s Children to emphasize the need for and explain the lack of resilience in the lives of public health leaders. By becoming more aware of the elements of resilience and the impact of self-care on leadership outcomes each participant will leave the session with specific behaviors to consciously foster and incorporate resilience in their personal and professional lives.

Quality Mini-Plenary
Quality: What Does it Mean for State MCH Programs?
Quality assurance and quality improvement have long been associated with health care delivery, but what does quality look like from a public health perspective? Join in a conversation with experts working on quality assurance and improvement initiatives at the local, state, and national levels. Fundamental to the discussion will be the question “what does quality mean for state MCH programs?” Panelists will share their views on national efforts to promote quality in public health, including efforts to accredit state, tribal and local public health agencies. Crucial to this conversation will be a dialogue on how to make discussions of quality in health care and public health directly relevant to maternal and child health professionals working in local, state, and federal governmental public health agencies.

Action Mini-Plenary
Collective Impact: Leveraging the Power of Partnerships to Improve MCH Outcomes
The power and potential of partnerships will be made real in this exciting plenary on collective impact. Over the past several years collective impact has become a major framework for creating change at the community level, especially in education and economic development, and now health. This interactive mini-plenary will provide MCH leaders with the opportunity to learn about the five core elements of collective impact (common agenda, mutually reinforcing activities, shared measurements system, continuous communications, and backbone organization) and apply these to their work at the local, state, and national levels. Session facilitator Liz Weaver will share different perspectives to achieving collective impact and lessons learned from a pan-Canadian effort to reduce poverty. Participants will discuss implications for maternal and child health programs here in the United States through facilitated dialogue and interaction.

Monday, Feb. 11, 1:00 p.m. to 2:45 p.m.

Regional Meetings - Networking Boxed Lunch
You are invited to lunch with your neighbors, discussing regional challenges and exchanging ideas and resources. This relaxed networking luncheon will give you time to make connections in the midst of a busy day.

Monday Night at the Movies Special Screening Event!
The Raising of America: Early Childhood and the Future of Our Nation
From the producers of Unnatural Causes comes this new and equally thought provoking work. Raising of America is a documentary, multimedia and public engagement campaign that explores how a strong start for all our kids can lead to a healthier, stronger, and more equitable America. It aims to reframe the debate about what we as a society can – and should – do to provide every American infant an equal opportunity childhood. Join the creators of this important project and see segments of the documentary film at a special AMCHP Conference Screening event! Learn more about this campaign here.

Tuesday, Feb. 12

Morning General Session 

That was Then, This is Now… What’s Next in MCH?
So much has been accomplished to improve maternal and child health outcomes! Come celebrate some of our milestone accomplishments while we think about what is next for MCH in this Ignite! General Session. The Ignite! format is comprised of short, to the point, action-packed presentations that highlight a theme, topic, or concept that is meant to ignite and excite your thinking on the topic. Rather than hearing from a single presenter or a panel, our Ignite! session will feature brief presentations from MCH leaders of all ages. Topics to be discussed include how to move forward and advance MCH innovations in your own agency in the areas of child and adolescent health, youth involvement, women’s health, and maternal and infant health. Be part of the fun – this is a session not to be missed!  

Luncheon General Session and Presentation of the Hutchins Leadership Award, AMCHP’s Presidential Award and Best Practices Awards
Presentation of the 2013 AMCHP Vince Hutchins Leadership Award to Mrs. Michelle Obama, First Lady of the United States for leadership in promoting a society responsive to the needs of women, children, youth and families.

What is the Future of Title V?
The Title V MCH Services Block Grant has had a rich and robust legacy since its establishment in 1935. But, what is the future of Title V? What is Title V of the future? State MCH programs and partners face a variety of challenges and opportunities as we look toward advancing the MCH vision including recommendations on the future role of public health by the Institute of Medicine and the continued implementation of the Affordable Care Act. What do these and other changes mean for our future work in the states? What do they mean for national, regional and local partners? How is public health changing, and what is our vision for MCH in the future? Join a panel of experts as we think through what MCH programs might look like in the future. Take home insights and ideas to share as you think about advancing your own work in the states!

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Mini-March for Babies with the March of Dimes
Please join the AMCHP team and the March of Dimes for the 4th annual Mini-March for Babies.  The mini-march will kickoff on Tuesday, Feb. 12 at 10:45 am. We’re counting on you to support AMCHP’s Steps for Babies Team. 

When you walk in this mini-March for Babies, you give hope to the more than half a million babies born too soon each year. The money you raise supports programs that help moms have healthy, full-term pregnancies, and it funds research to find answers to the problems that threaten our babies. When you register for AMCHP’s conference please check “Yes I will participate in the Mini-March for Babies” on the online form and make an online donation when you register for the conference.

Each walker that makes a $25 and higher donation to the March of Dimes through AMCHP’s online registration process will receive a March of Dimes cooler bag. *Note: The cooler bag gift is only available first come first serve while supplies last.

Bring your warm clothes and walking shoes to DC so that you can be part of the AMCHP Steps for Babies Team! Help us to raise awareness of prematurity, meet local ambassador families, and support the Maryland National Capital Area chapter of the March of Dimes.


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Home Visitation and Domestic Violence: State-level strategies to Meet the Federal Benchmark
After the AMCHP Annual Conference, on Feb. 12 from 3-5:30 p.m. EST., Futures Without Violence will be holding a pre-conference session prior to the PEW National Summit on Quality Home Visiting Programs. One of the important elements in the new federal home visitation program is the need to address domestic violence. Research has long documented the impact of domestic violence on young children’s healthy development and mothers’ ability to parent and protect their children from abuse. In partnership with Futures Without Violence/National Health Resource Center on Domestic Violence, and the Pew Home Visiting Campaign, join this session offering successful statewide efforts to address domestic violence in home visitation. This session will present:

  • Latest research on the impacts of domestic violence on children
  • New curriculum to help train home visitors to address domestic violence with their clients
  • Successful strategies for meeting the federal benchmark
  • State home visitation leaders discussing real-life challenges and successes in implementing new DV responses
  • How to modify programs to meet needs of specific populations, such as American Indian and Alaska Native Communities

National Summit on Quality Home Visiting Programs
The Third National Summit on Quality in Home Visiting Programs will convene on Feb. 13-14, 2013, in Washington, DC at the Omni Shoreham Hotel. To learn more, visit

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Individual Professional Coaching
Join us at the 2013 AMCHP Annual Conference and get access to individual professional coaching sessions as part of your full conference registration. Coaching is a relationship between a coach and a client to help the client achieve individual goals. The client is ready for change, to create it and take action—to move forward! Need a career boost, time to reflect on what’s next, or an opportunity to work on your own professional development? Are you ready for change? 

Coaching is a useful tool and resource to help think through what one wants to achieve, how they might do so and keep one focused on their goals. A coach provides a consistent structure, encouragement and an objective perspective based on the client’s agenda. 

If you are not sure if coaching is for you, this is a great opportunity to find out. Individual sessions are available to conference attendees at no cost. Conference attendees will have an opportunity to take advantage of individual, private 40-minute coaching sessions Sunday Feb. 10 through Tuesday Feb. 12, by registering in advance or by registering on site. Space is limited and available on a first-come, first-serve basis.  To find out more about coaching at the conference or to register for an individual session, please contact Kate Howe or call (202) 266-3056.

Read what last year's attendees had to say about the value of their coaching session!

“Thank you for offering this opportunity. It's not something I would seek out or otherwise have the opportunity to experience. I see it can be useful.”

“Personally, I think it was the best part of the entire event. With so many break-out sessions and things to do, it said to me that AMCHP was interested in our total self and development.”


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Save the Date Congressional Reception February 12, 4:30-6:00 p.m.
Honoring an annual tradition, AMCHP is pleased to invite you to a Congressional Reception in B-338 Rayburn House Office Building on February 12 from 4:30-6:00 p.m. This event will provide a forum for you to network with Congressional staff and our partners to discuss maternal and child health initiatives in your state. We hope you will spend this love filled holiday with us on Capitol Hill!



The 2013 AMCHP Annual Conference will be held at the Omni Shoreham Hotel in Washington, DC.

Omni Shoreham Hotel
2500 Calvert Street
Washington, DC 20008

Since 1930, the Omni Shoreham Hotel in Washington, DC has played host to presidents, world leaders and inaugural balls, making it a true historic Washington landmark. Located in one of the most influential cities of the world, this grand hotel offers a resort atmosphere and a personal taste of politics, culture, art and music at its best. The four-diamond Omni Shoreham Hotel is nestled on 11 acres in picturesque Rock Creek Park in northwest Washington, DC, and is only steps away from the National Zoo.

AMCHP: $227 Single/Double Room

This special conference rate will be available at the Omni Shoreham Hotel for AMCHP attendees until Wednesday, Jan. 9, 2013, or until the block of rooms is sold out – whichever comes first. The quoted rate is subject to applicable state and local taxes, fees and assessments in effect at the time of check-in. Reservations must be guaranteed with a credit card at the time of reservation.

Make your reservation today!

1. CALL: 202-234-0700 and request the “AMCHP” group rate.

2. BOOK ONLINE (group code will be automatically entered to receive the group rate):

We highly recommend that you do not make any reservations through unknown housing or travel companies. AMCHP cannot verify the authenticity of such companies or their representations, and will not be able to provide a resolution to issues related to such reservations. Official reservations should be made directly through the Omni Shoreham Hotel website or by calling 202-234-0700 and requesting the “AMCHP” group rate.

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Altarum Institute
American Assoc. of Poison Control Centers
Assoc. of Public Health Laboratories
Baby's First Test
Bright Futures  National Center
Brookes Publishing
Catalyst Center - Boston Univ.
Child Welfare Information Gateway
Children's Safety Network
Cribs for Kids
Data Resource Center for Child and Adolescent Health
Go Beyond MCH
HRSA Traumatic Brain Injury Technical Assistance Center
Keys to a Healthy Home
Learning ZoneXpress
March of Dimes
MCH Library/National SUID/SIDS Resource Center
MCH Public Health Leadership Institute
National Center for Hearing Assessment and Management
National Center for the Review and Prevention of Child Death
National Family Planning & Reproductive Health Assoc.
National Fetal & Infant Mortality Review
National Health Mothers, Healthy Babies Coalition/ Text4Baby
National Maternal & Child Oral Health Resource Center
Nestle Nutrition
Office of Adolescent Health
OZ Systems
Patient Services, Inc., LLC
US Dept. of Housing and Urban Development; Office of Healthy Homes and Lead Control
UW Barnard Center

Current as of Dec. 18

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Sponsors as of Dec. 18

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Become an Exhibitor or Sponsor

Interested in exhibiting or sponsoring? Click here for AMCHP’s 2013 Exhibitor and Sponsor Prospectus.

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